why did nabisco stop making ideal cookies?

I do think it is wise for new management to revisit that decision againlet's hope. I loved eating those cookies - Let's bring them back Nabisco! I use to eat them in maryland. The real reason they stopped making these cookies is because they used "real" chocolate and it became very expensive over time. I've been wanting the name of the IDEAL bars so I could tell Nabisco to make them again. I have tried to find something similar, but no way can anything else compare. I'm on a mission now!!! Please, please consider bringing them back!! They were the Cadillac of commercial cookies. I can personally buy them all and will . IF WE ALL MAKE A CALL WITHIN THE NEXT 3 DAYS, MAYBE THEY MIGHT WAKE UP AND SMELL THE COFFEE; WHICH BY THE WAY GOES GREAT WITH AN "IDEAL" BAR. I need one for myself!). Gratitude to whomever started this stream so that I could possibly get this out of my system. If we get enough attention it will spread like wildfire. I try every new peanut butter cookie I see, but none quite compare to Ideals. I immediatly thought about Ideal cookies for the first time in many years, looked on Google and found this site. Nabisco, you've got to back Ideals!! Nabisco would make a boatload of money putting these back out there on the market. The Rise, Fall, and Return of Hydrox Cookies, the Proto-Oreo. If I could stand on the street corner for themall legs would be hanging out LOL. I love these cookies. Far better than anything out their now!!! Please please PLEASE bring them back! I have e-mailed Nabisco begging for them to just bring them back as a seasonal item or a limited time only so me & my sisters could stock them in the freezer but I think if everyone would e-mail them maybe they would listen. I bet they have trans-fats, but I would make an exception and still eat them. Please bring them back! C'mon, Nabisco!!! I used to sell Nabisco cookies, and Ideal bars were a great seasonal item, just like Mallomars and Pinwheels. With all these people clamoring for these cookies, I wonder why they ever stopped making them. I'll sign a petition too! Perhaps if we all email Nabisco. Regular stores, specialty stores. 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I've written Nabisco, and now the parent company Kraft, several times and I usually receive a form email back. Mix together flour and potato starch flour; add to butter mixture and stir until combined. Board members cower before the notion of diminished profits and will never stand for the reintroduction of a product, no matter how beloved, if that product cannot yield profits alternatively higher than some other. I remember my mom used to buy the Ideal Bar or I think it was called the whirl. I still look for them at the store too! they we're the best cookie ever made!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!1. Does anyone remember how some of them used to be more rounded and others were flatter? Please bring them back. I grew up devouring these cookies, they are the BEST ever Nabisco made. I have to do a thorough search in the cookie aisle a couple of times a year. When I ate the dark chocolate one, the first thing I thought of was the Ideal Cookie. They were expensive, but worth every penny. How do we get to it? There is no replacement for Ideal cookies but Little Debbie makes a similar product. What happened to capitalism? We kept ours in the fridge in the summer so the chocolate wouldn't melt off!!! They had good tasteu could not just eat one. Ideal cookie bars were the BEST. Same with everything else, you love something, they quit making it. Millions of other chocolate coated cookies survive shipping and storage - and I guess that most of us would still want them even if the chocolate was melted! I am willing to attempt another contact with nabisco whatever will work. Dark chocolate over crunchy peanut butter, I can almost taste them. We agree 100% that the Ideal cookie should be put back on the market, We loved this cookie growing up in the 60 's & 70's . You can wait around and hope but, frankly, I'd be astonished to see anything of their class again. They are both treasured cookies. Cannot understand why Nabisco will not bring them back. To date the closest I've seen to this most stupendous but unavailable product is the peanut butter Twix. I agree with everybody on this page. Timmy D PGH WE will prevail. Sometime after 1976 I asked a Nabisco rep delivering in my local grocery store, where were they? For the sake of money, some men will destroy goodness. I frequently speak of these cookies and how incredible they were. ASAP! I was telling my children and my husband about it. I use to eat them all the time and was sad when they stopped making them. I keep telling my grandkids about them and they can't believe me or wontPLEASE BRING THESE WONDERFUL TREATS BACK !! I was thinking about these cookies today and found all your comments. I used to demolish a whole strip of them at once. Let's bring them back, people!!! Remember biting into them and then dunking them in milk in such a way that milk would fill then void. Very upset when it was discontinued. I too loved these wonderful cookies. Four pages of comments from people all over wanting a certain item back from Nabisco. Why Nabisco did away with them, I'll NEVER know!!!!! I asked the Vermont Country Store to get them going again, I have not seen them in their catalog yet. The company was improving the cookies, making them more attractive to the modern health-conscious consumer. Gastro Obscura covers the worlds most wondrous food and drink. I so miss the original Ideal Peanut Butter Bar Cookies. Kids can't grow up without tasting these! My mom had to hide them because I would sit and eat almost all of them in one sitting. Brand history. Older Women Hairstyles. I googled Ideal cookies tonight and am absolutely STUNNED at how many people LOVED these cookies as much as me!!!!! I did NOT have to share them. I cannot believe the number of people who remember these cookies! When I was a kid my mom sent them to me at sleep away camp since they were my favorite!! I would buy them..in fact I know my entire family would buy them There were utterly AWESOME. Bring them back! Please bring Ideal cookies back. Since 1912, the snack food company has created so many different variations of its beloved chocolate sandwich cookie, including holiday-themed and limited-edition flavors, mystery flavors, a version branded by streetwear label Supreme, and even glittery Oreos.Nabisco's willingness to reinvent the Oreo and keep fans interested with . I sure do wish they would bring them back, even if it was just for a trial period. My biggest beef with the 'chocolate peanut butter' type cookies out there today is they are all too sweet! :}. Nabisco/YouTube. So many people would buy them just for the memories. They patiently look them up and laugh. Nabisco is not afraid of experimenting with its Oreo flavors. -- I'm in! I was in elementary school and my Mother used to buy these cookies for herself and give us kids two and hide the rest. Agreed. I moved from Cali to Texas in 1980, Texas didn't have anybummer. More information. See answer (1) Best Answer Copy Nabisco says that when enough people request the cookies, they will bring them back. Sorry to say but, "Little Debbie" peanut bars (or whatever they are called) do not even remotely compare with Ideal cookies; not even slightly! LET'S GET MOVING ON THIS! I loved IDEAL bars!! Wow, I can't believe I'm not the only one craving these cookies, I remember waking up in the middle of the night as a child and going to the fridge for one of these cookies, I would always tip the box forward as to look like there wern't many gone.my mom always new who to blame when only one was leftI REALLY MISS THESE COOKIES!! E-mail your local news station with this link. ideal cookies are the best cookies ever made. These were absolutely the best.I don't remember when they stopped making these, but I DO recall not finding them at the stores and, after a while, forgetting about them, until recently.yes, they only came out in the fall because the delicate chocolate coating would melt in the heat of summer, so they weren't shipped then. Bring them back. The reason these cookies were discontinued was because the chocolate would melt during shipping which caused a quality problem. Offer available only in the U.S. (including Puerto Rico). Please bring them back!!!! It sounds like lots of other people would too! The package was orange and brown, but I guess it could have been clear revealing the chocolate. bummer. Let me have ONE memory of my childhood back! Please bring them back. Last time I had these was 4/17/80, my birthday, and I'm still dreaming about them 30 years later bring em back! I would love to see these cookies back in the grocery store, or even available through online ordering. Always will be!! mmmmMMMMmmmmmMMMMMM!!!!! There's one candy bar, Peanut Butter Twix, that kind of reminds me of the essence of Ideal, but still not the real thing. I had no idea there were so many Ideal Bar fans out there. google_ad_type = "text_image"; Then about seven years ago I found Little Debbies Peanut Bars and a 30 year void in my life has been lifted. i loved the ideal bars, tagalongs are good, also little debbie has a good one, peanut butter bars almost the exact of the ideal bar, i always wipe that one off the shelf, bring back the ideal bar nabisco. I think the last Ideal Bar I bought was in the early 90's in California. Nabisco PLEASE bring them back!!! I knew they were peanut butter logs - I couldn't remember the Ideal part. I have fond memories of getting these and grandmas house! Nothing made today compares! I cannot believe that I found this site. We're all demanding the cookie - where is the supply? :) My sister and I talked about them this weekendsuch good memories! They used to not be in the stores during the summer months but come fall they would be back on the shelves in Texas and I LOVED them! Only it turned out, four years later, to also be a game-changer for Nabiscos Oreo. My brother DeNault asked me just a few years ago what were those cookies? I sooo love these cookies!! I am so glad I'm not the only one who misses Ideal cookies. I looked up the # myself to be sure I was calling the right place. My Mom and I were just talking about Ideal cookies. I aqree that with all the boring cookies out there and the market for gourmet cookies Nabisco couldn't find a way to market them or sell the recipie to a gourmet cookie company who could market them. I am so glad I found this site. On the way home, I ate just as many as where missing and put them back on the shelf. Even so, bring back the original recipe!!!!! We would just laugh and have THE BEST time. Dip cookies in the melted dark chocolate and let cool in the freezer. Ha!.NO REALLY. My all time favorite cookie! google_ad_height = 600; Wow, I was checking the internet to try to find the recipe for my mom since she said they do not make them anymore. I had a friend in Missouri I used to mail seeveral packages at a time to around Christmas. Well, considering that disputes about the sandwich cookie and its origins are still going on to this day, the answer is yes. They were his favorite and he used to dole them out like they were going extinctoh, they did!!!!!! Missed by everyone in my family and we would give almost anything to have a taste of those wonderful treats. Nabisco Cookies. The first is the IDEAL Peanut Butter Bars. You can't find anything that even comes close to the taste. Still, it is the Oreo that has become the icon.. Followed by Penguin cookies! susieb37@yahoo.com. these must be brought back they would fly off the shelves..these were me and my sisters favorite cookies!!! Lets all write or e-mail Nabisco. Family-run for more than a century, this pizzeria makes a unique mustard pie. They are so missing the boat on a retro line for all of us who remember these products. Please bring them back! Please come back. they really left an impression on me. We also search for this cookie but now the truth is out we will stop, kind of sad. It seems like we ought to be able to recreate a recipe - anyone? I had always kept an eye out for these and time to time I would find them (and buy a few boxes!!! The cookie part is chocolate and is a little too grainy, compared to Ideal. https://www.facebook.com/pages/Bring-Back-The-Nabisco-Ideal-Cookie-Bars/256146701090663. But they did not stay mad long after I offered them another cookie :). I can pass up any other store bought cookie but not these. Come on Nabisco, no one can compare to your recipe. TD PGH. This news is very sad. Why else would they not capitolize on the chocolate & peanut butter market in 30 yeas? Apparently they were well loved and a very popular cookie. No luck, so we checked another, and another. My sisters and I loved them and ordering GS Tagalongs reminds us every year that they've disappeared. Getty Images Nabisco's Fair. nostalgia) things are "In" right now. Visit a sweet shop selling one of the first candies ever made and sold in America. I still look for these cookies when I go in the grocery store hoping they will magically appear. soooooooo are they coming back, i'm still needing them!!!!!! THAT'S true love. "You have to have the right. I believe the cooky you're thinking of was a Hey Day or something like that. They were the BEST!! Please - make them again Ana Isco. I would base my weekly calorie intake around these cookies! Also check out the other =Food of the 70s?> pages. My Mother kept these IDEAL Peanut Butter Cookie Logs in the Bread Box part of our shelvesthey were maybe three inches long and sorta like a flatted log.dark rich chocolate, didn't taste cheap.and had an inner crispy peanut butter filling, with some moisture.something like a Clark Bar taste, only a bit more of a cookie. When we'd visit Grandma and Grandpa, they'd open Ideal Bars after dinner, and we'd consume the whole package while watching TV. Peanut butter, chocolate and that delicious chocolate. Nabisco, please bring back my most favorite cookie of all times. There is nothing close to them. It was the best store bought. On my birthday as a 'Twenty Something' I asked for Ideal cookies instead of a cake!! They were wonderful. She had the idea of looking for them online. They were amazing! Anyway, I wish they would bring them back, That would make the perfect Mothers Day present:), I'm glad it wasn't my imaginationI have had dreams of those fantastic cookie bars! They get all this old stuff that is hard to find, unfortunately I never heard anything from them. Here is the Nabisco email for comments. You have many loyal customers. Well do you know I went right back up to that shelf and proceded to eat the rest of them. Bring them back, who cares what the price is. If a petition is started., I will sign. Sign up and like! OMG I miss Ideal Bars! Anyway, these little growths were easy to bite off, and would lend a fairly pure chocolate experience, one that only hinted of the peanut butter explosion that loomed on the not-so-distant horizon. PLEASE Nabisco!!!! I'm surprised they quit making them, with all the fans they evidently have out there. One of the few foods I would eat in the middle of the night. Hopeful!. I still remember them and I'm going to write to Nabisco/Kraft asking them to bring them back! COME BACK FOR ME!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!! I agree that they were the best store-bought cookies ever. "Little Debbie" calls them "Peanut Butter Crunch Bars". At family gatherings we still all long for these fabulous cookies. Have tea in a cemetery with a dazzling view of Istanbul. SURE WISH THEY'D BRING THEM BACK EVEN AS A SEASONAL SPECIALTY. Intended to imply hydrogen and oxygenthe two chemicals that make up waterthe result has a more clinical, less roll-off-the-tongue convention to it, and instead evokes hydrogen peroxide, a chemical you probably dont want to drink. Oreo's and Chips Ahoy are SHELF SPACE HOGS. I havent had an Ideal cookie in about 45 years but they are still my favorite cookie- bar none. "Today just being fat-free is not enough," he said. I grew up on them as treats and have been looking for them for YEARS!!!!!!! Ideal cookies were the best cookies ever. Even now, so many years later,I have never found another cookie that I have enjoyed more. When I was growing up my mother would buy IDEAL BARS and hide them too.I have 7 brothers and sisters and when we found them they didn't last too long.My mom would be so mad she would spank our butts.The next time she bought them we would do the same thing.They were worth every whack!Please bring them back,my mom is too old to catch us now! My kids love peanut butter and chocolate, I know they would devour these! I would love to be able to see him try one for the first time! How difficult can this be? I thought this was the absolute best snack until I got the bright idea of doing the same thing with coffeemelting dark chocolate and soft peanut butter filling - I was in heaven! i never thought i would be so besotted with a cookie, but i love this cookie and was so disappointed to learn they were no longer made. I still think about them. Pilot bread has since been discontinued. Another brand recently introduced a snack that looks just like Ideal Cookies but not even close to the original taste. Oh, what happened to them!? Best cookie ever made!! I can still taste them. The critical part was having enough peanut butter vs. the cookie and coconut part. Once Nabisco had removed the lard, mainly for health reasons, going kosher became possible. I sent an email directly to the company and didn't even receive the courtesy of a reply. No other cookie compares! Someone needs to start a facebook group. Those packages sure did go fast! It makes no sense!! Even the Girl Scout peanut butter sandwich cookies at the time, the Savannahs didn't compare, and they were my favorite Girl Scout cookie. What is one thing in the world that I could change would be world peace. I'm going to the web site to put in a request. Yes Bring Ideal Bars back! Every once in a while my brother & I will talk about them. You know how they sometimes can find the recipes to old stuff and remake they do it. i.ve been looking for those ideal bars everywhere.when i was younger i used to babysit i took my money and go to the store and buey ideal bars and eat the whole package they were so good.i wish they would bring them back!!!!!!!!!! If you want a good substitute, though remember that it's merely a substitute, try the Trader Joe's Chocolate-covered Peanut Butter Pretzels. I cant believe what i have found. I have been looking for these cookies for years now! I have eaten many packages of these with a quart of milk. Every Sunday my stepdad would bring them home from the Fort Mac Commissary and I'd try and eat the whole box that day. (Unlike Girl Scout Tag-alongs which are just sweet.) The peanut butter part of the Ideals was slightly salty, and that is what made it so good. We stopped at a store in Winston, Oregon and we found "Little Debbie's" version of the Ideal bar. Not sure if he'd appreciate me telling the world, but he used to bite each end off and then dip the cookie in milk, suck milk through the cookie and then eat the cookie when it became soft. Growing up in the 60s/70s there were often two packages in the house: One for my two sisters & me, and one for Dad! Get them home intact, if possible, refrigerate or freeze, get a glass of ice cold milk, or fresh brewed tea, and eat, a little touch of Heaven! These Cookies RoCkEd! Mom finally had to restrict us to 1 each otherwise they never lasted more than an hour after getting them home. I found the FB page but there isn't enough activity to turn the heads of Nabisco. I can't go in to the cookie isle without looking for them. This site was so fun to find. To the lady who stated that little debbie bars tasted like the ideal bars, must not ever had the real Nabisco Ideal bars. Yes, please bring the Ideal Peanut Butter Bars back along with the Hey Deys, the crispy chocolate carmel bar. Maybe I will try making them myselfhaaha.might take a few thousand tries. Please show me where to sign up. Need to get these back on the market! The problem, of course, was probably the name. Yes - my mom used to have to hide them too! I enjoyed reading everyone's comments - these cookies were the BEST and I can still remember their taste. They were the best. The best ever cookie. These were the best cookies ever and I would give my first born child to have one of these again.